Social media, information architecture, web design… life is really busy at MOL!February 17, 2010 About my museum job, Blogs, Social media, Websites
After writing so much about social media and the things we are currently doing, I am aware that I haven’t blogged in some time about what we’re doing right now and appear to have disappeared from the horizon. However, I assure you that I have been very busy and here’s an update of some of the things I am involved in:
I have taken a few actions following on from my last blog entry about what we’re doing on social media. The first action was to get support from my colleagues in Press & Marketing to help me manage the some of our social media activities, and over the past few weeks, you may have noticed that the numbers of tweets by us have increased. This is due to one of my colleagues, Tim, taking over much of the activities on this platform. Though I occasionally still go and respond to tweets and retweets, both directed at @museumoflondon as well as when ‘Museum of London’ is mentioned, Tim has been doing a wonderful (and much more interesting – thank you Tim!) job on it. Please continue to show your support and follow us on Twitter:
Tim has also been introduced to our Facebook account and he has started to update our statuses. I am still responding to all the comments and enquiries and adding the occasional status updates but I am hoping Tim will take over managing this soon as well. Yes I know I’m giving away the management of the juiciest aspects of web publishing (!!!) but this is very much due to the restriction in resources I am currently facing and the projects I am working on at present.
Information Architecture & web redesign
One of the things that have been keeping both Jeremy and I very busy is looking at restructuring our website information architecture and redesigning the site, in particular, addressing the site navigations. Between Jeremy, Rhiannon and I with support and input from many other people from across the organisation, we have come up with a number of new information architectures. We have now come to a compromise on one particular architecture and are in the process of testing it with users. We have also looked at a few design proposals and are currently deciding on which designer we will go with.
The hardest part of the activities so far has been getting the top level navigations right so that the three arms of Museum of London are all represented and clearly branded, without taking away from the fact that we are all one organisation. I can go on for days about the difficulties we have encountered so far, but for now, I won’t bore you further with it.
Just remember to look out for a whole new website at the end of May!
You are here
Something else my colleagues and I are working on and you should watch out for is our ‘You are here’ campaign at www.youarehere.org.uk. I won’t say any more about this, but check out this link in the coming months!